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Heineken launches investigation into promo girls sexual harassment (20 April 2018)
Dutch beer giant Heineken launched an investigation into the sexual harassment and -abuse of promotion girls in 14 African countries, CEO Jean-Francois van Boxmeer announced at a shareholders' meeting on Friday. More >>
Promotional girls Heineken subject of motion of Dutch Parliament (10 April 2018)
During a debate about International Corporate Social Responsibility in the Dutch House of Representatives, a motion was proposed in response to the revelations about Heineken's African promotional girls. The motion is formulated by MP Bente Becker (Party for Freedom and Democracy) and seconded by five other MPs: Mustafa Amhaouch, Mahir Alkaya, Joël Voordewind, Kirsten van den Hul and Achraf Bouali. More >>
Fruit, veg and no alcohol is linked to fewer wrinkles in women: Dutch research (4 April 2018)
Women can prevent facial wrinkles by following a healthy diet, with lots of fruits and vegetables, and no alcohol. This is shown by a study by the Erasmus MC among more than 2,700 people aged 50+, who come out today. The findings are published in the Journal of the American Academy of Dermatology (JAAD). More >>
Dutch government supports Heineken Rwanda with purchasing raw materials (30 March 2018)
The Dutch government supports Heineken in its ambition to buy 60% of all raw materials for his breweries in Africa locally by 2020. This is also the case in Rwanda, where half of the CREATE project is subsidized by the Dutch government. More >>
Heineken pulls 'Lighter Is Better' ad after rapper called it racist (27 March 2018)
Dutch beer giant Heineken decided to retract a commercial after Chance the Rapper called the campaign slogan "sometimes, lighter is better" racist. The rapper from Chicago got a lot of support on social media. More >>
Heineken’s promotional girls sell beer with their bodies (24 March 2018)
To stimulate beer sales, Heineken uses promotional girls in 10 African countries. This is evident from a new book by Olivier van Beemen. He spent more than five years researching the activities of Heineken in Africa. His book 'Beer for Africa; the Best Kept Secret of Heineken' released today under the publishing house Prometheus. More >>